Welcome

New in 2012, the GSMA and mCRUMBS have partnered to bring exhibitors a powerful mobile marketing tool to drive additional stand traffic and assist participating exhibitors to more effectively promote their products and services to event attendees. 
 
All MWC exhibitors may participate in this exciting new opportunity starting today! 

       

Benefits to Attendees

  • search for and find companies, products and facilities
  • discover what is happening in both MWC and the city of Barcelona
  • participate in an on-site promotional programme, focused on driving booth traffic, with a chance to win prizes.

Benefits to Exhibitors

  • increase customer and partner engagement with your brand  
  • attract more attendees to your stand
  • with you and your stand staff longer
 

 Complete the name, e-mail address and password fields to create your new account with the MWC AR Navigator information management system. We will create a unique marker and notify you by e-mail to the address you provide as soon as possible.